Is Bad PR Good PR?

This article was originally published on The Huffington Post Blog. In many ways, business is a popularity content. Companies invest heavily in public relations teams for that very reason. They recognize that their relevance in the marketplace is only as great as the number of people who notice they exist. While attention leads to customers, … Continued

Grass Roots PR

Our jobs as Public Relations professionals are to target consumers to deliver a direct message and create consistent brand awareness. There are several effective ways to do this, though over the years the industry has seen an upward trend towards more digital PR. Still, it is important to have a good mix of online public … Continued

Meet Pam

Greetings! My name is Pam Lenning. I am the Advertising Production Manager here at the amazing Rebuild Nation. What does a Production Manager do, you askā€¦? My day-to-day responsibilities consist of managing all client affairs. When a new project comes in, I delegate responsibility to the appropriate party and then back to the client. Sounds … Continued