Ilitch Companies > Rebuild

Ilitch News Hub

We were selected by the management team at the Ilitch Family Holding Co. (consisting of leading brands including Little Caesars, the Detroit Red Wings, the Detroit Tigers, Champion Foods and MotorCity Casino Hotel) to brand and build their first major news outlet.

The now named Ilitch News Hub includes a digital ecosystem where the organization hosts live press conferences and publishes timely content for the mass media outlets to source.

Built the brand equity of the new domain from zero to a top ranked site on Google for Detroit searches of sports, news, development, food and community.

Successfully featured numerous live stream announcements for the Red Wings, Tigers, Little Caesars and many others Ilitch brands.

  • Brand Development

  • Creative Services

  • Website Development

  • Digital Marketing & SEO

  • Marketing Analytics

  • Marketing Consultancy

Rich-media & Dynamic Blog


Supporting Over 20 Organizations


Cross-platform Native Application