Together, we will be helping the Detroit Regional Partnership redefine how they position the Detroit Region as a means for business development.
This includes helping them launch a new campaign that will put Detroit in the consideration set for more site selectors, more often. While at the same time, helping prospective companies recognize the role that DRP plays in making their transition to our region a home run.
Our partnership and scope of work also includes:
- Brand architecture definition
- Brand positioning
- Visual branding
- Target audience messaging
- Creative services